Category: App Store Optimization Tips and Reviews

Technology has gone through a very important process over the years.  Each passing day new products, new inventions, new technological masterpieces are joining our daily lives and one of the biggest technological development of all time is the invention of smart phones. Now, with smart phones, we can do anything that once we only could do with computers. Applications are inseperable parts of smart phones. According to an online statistic platform Statista; there are 3.8 millions applications in Google Play Store and 2 millions in App Store in the first…

Whether you are looking to revive an app from “zombie” state or you want to avoid the most common mistakes in mobile user acquisition, one of the most important growth hacking strategies to increase your app downloads is to invest in App Store Optimization. As you can see in our Ultimate ASO Checklist an essential stage for building a great app store page is to display amazing screenshots of your app. This can be harder than you think but with the right guiding from us you will manage to present…

We all know the importance of app store page for the success of any mobile app. A crucial element for catching users’ attention is app name. Let’s see some of the best practices that can help you in your effort to make your app visible. App Store And Google Play Apple App Store and Google Play Store offer detailed guidelines with their different requirements when it comes to choose the most appropriate app name for your creation. We will expand these ideas for you to see the right path when…

If you are reading this blog, you probably own an app. Is that true? And I am sure that your app is amazing. Am I right? Of course, it is a great app, because you invested months of work to develop it and you put all your dreams in your creation when you submitted to Apple App Store. But it seems that you are the only one that knows how useful your app is, because it is so hidden in the huge list of apps which solve big problems but…

Statistics show almost 3 million apps are currently available for download in the App Store. In addition, nearly 2000 apps have been submitted to release on iTunes App Store daily. After you have successfully submitted your app, you will face fiercely competitive environment in each category of the App Store. It may sound like a dream to get featured after these mind-blowing numbers, but it is not impossible when you seize the topics below. HOW APP STORE WORKS? Before beginning to build your strategy, it is important to know how…

What Is App Indexing? As an app owner you need to take advantage of all the available tools that will help you to increase the visibility of your app. For this reason you need to use App Indexing. If you don’t know much about this, then stick around because we will detail its benefits in this post. App Index is the service from Google that allows users to discover your app in top of search results when they use their mobile devices to search on Google, words related to your…

The main purpose of an app developer after he uploads an app on the market is to acquire as many users as possible and, in the same time to keep engaged his active users. As easy as it may sound, this is an entire process of struggles and tests, especially with the overcrowded app stores. Today, we will talk about the uninstall rate or how to increase user retention and to reduce churn rate. According to Localytics, the churn rate is 80% after 3 month from the installation moment, which…